WOBURN, MA – ɫɫо, Inc. (NASDAQ: BLIN), a marketing technologycompany, announced today that a manufacturer of automotive accessories hasopted for Bridgeline's AI-driven search platform, ɫɫо, to improve theeCommerce experience on both its main site in the United States and itsinternational brand site.
The manufacturer has selectedɫɫо to boost revenue by improving product discovery within its catalogof over 7,000 SKUs. ɫɫоwill make the online catalog easier to navigate by introducing features such asautocomplete, dropdown selections, and faceted search capabilities. Forexample, when a shopper searches for “hail jackets,” ɫɫо will presentsearch outcomes with product details, enabling shoppers to filter their choicesby size, fabric, or design.
The manufacturer willleverage ɫɫо Recommendations to provide a personalized shoppingexperience, encouraging exploration of the retailer’s diverse range of productsand streamlining the customer’s decision-making process. This feature suggestsitems to shoppers based on their site navigation and search habits. ɫɫоRecommendations raises site conversions by highlighting items that shoppers arelikely to buy.
Ari Kahn, CEO of BridgelineDigital, said, "Our partnership with this automotive accessoriesmanufacturer demonstrates our ongoing commitment to the growing list of brandsin the industry with eCommerce sites. ɫɫо's advanced searchfunctionalities are crucial for meeting the complex demands of manufacturingcustomers, ensuring an efficient and successful online shoppingexperience."
About ɫɫо
Bridgeline helps companies grow onlinerevenue by increasing traffic, conversion rates, and average order value. Tolearn more, please visit www.bridgeline.com.
Contact:
Danielle Colvin
SVP of Marketing
ɫɫо
press@bridgeline.com